Englert Roofing Machines Overview: Company History, Capabilities and Global Position
Englert Roofing Machines Manufacturer Overview
Introduction
Englert is one of the most recognized names in the metal roofing and gutter industry, particularly in the portable roll forming machine sector. Unlike many traditional roll forming manufacturers, Englert operates as a fully integrated system provider, supplying not just machines but also metal coil, roofing systems, training, and ongoing support.
This positions Englert differently from most manufacturers, making it especially attractive to contractors and roofing companies looking for a complete solution.
Company History and Background
Englert was founded in 1966, originally starting as a gutter business before expanding into a full-scale manufacturing operation focused on roofing systems and roll forming equipment
Over more than 50 years, the company has evolved into
A leading manufacturer of metal roofing systems
A supplier of seamless gutter systems
A producer of portable roll forming machines
The company’s growth has been driven by a strong focus on
Innovation in roofing technology
Vertical integration (coil, machines, systems)
Customer support and contractor success
Today, Englert is widely regarded as a “gold standard” provider in the metal roofing and gutter market
Business Model and Market Position
Englert stands out because it does not operate purely as a machine manufacturer.
Instead, it offers a complete roofing production ecosystem, including
Metal roofing coil supply
Roll forming machines
Accessories and components
Training and technical support
This “single-source” approach allows contractors to
Reduce compatibility issues
Simplify procurement
Ensure consistent quality across materials and machines
Englert machines are commonly marketed under the MetalMan brand, particularly in the portable roll forming segment
Global Presence and Manufacturing
Englert is based in the United States and primarily serves
North America
Contractors working across residential and commercial sectors
Export markets for roofing systems and machines
The company operates
Manufacturing facilities for roofing systems and coil
In-house paint lines for metal finishes
Engineering and support teams
One of its key differentiators is its fully integrated manufacturing capability, including coil production and coating systems, allowing tight quality control across the supply chain
Industries Served
Englert focuses heavily on industries that require on-site or flexible metal forming.
Primary industries include
Residential roofing contractors
Commercial roofing companies
Architectural metal construction
Gutter installation businesses
Light industrial building contractors
Their systems are particularly popular with
Mobile contractors
On-site fabrication businesses
Roofing specialists needing fast turnaround
Core Product Categories
Englert’s product range is centered around roofing and rainwater systems.
Main categories include
Metal roofing machines
Seamless gutter machines
Panel curving machines
Electric seamers and finishing tools
Folding and shearing machines
Their machines are designed to bring manufacturing directly to the job site, reducing
Transport damage
Material waste
Installation delays
Machine Philosophy and Design Approach
Englert machines are designed with a clear focus on
Portability
Ease of use
Contractor efficiency
Unlike large industrial roll forming lines, Englert machines are
Compact and mobile
Trailer-mounted or job-site deployable
Designed for quick setup and operation
This allows contractors to produce panels on demand, directly at the installation location.
Technology and Innovation
Englert has continuously invested in improving
Material quality
Coating technology
Machine flexibility
Key innovations include
Multi-profile portable roll forming machines
Quick tooling change systems
Integrated roofing systems
For example, their multi-panel machines can produce multiple profiles with minimal setup time, improving job-site efficiency and reducing scrap
Engineering and Support Capabilities
Englert supports its machines with strong engineering and technical services.
This includes
Machine training and setup guidance
On-site and remote support
Engineering consultation for projects
The company also operates a mobile technical service fleet, providing on-site machine servicing and repairs—something relatively unique in the industry
Competitive Position in the Market
Englert competes in a different segment compared to large industrial roll forming manufacturers like Bradbury or Formtek.
Its main competitors include
Portable roll forming machine manufacturers
Roofing equipment specialists
Contractor-focused machinery suppliers
Key competitive advantages
Complete system offering (machine + material + support)
Strong brand recognition in roofing
High-quality coatings and materials
On-site production capability
Limitations
Less focused on heavy industrial roll forming
Limited structural and non-roofing applications
Machine Matcher Insight
From a Machine Matcher perspective, Englert is best positioned for
Roofing contractors entering manufacturing
Businesses needing mobile roll forming solutions
Companies wanting a turnkey roofing system
Key strengths
Complete ecosystem approach
Strong contractor support and training
High-quality integrated materials and machines
Key considerations
Less suitable for heavy-duty industrial production
Focused primarily on roofing and gutter applications
Conclusion
Englert has built its reputation as a leading provider of metal roofing systems and portable roll forming machines, with a strong emphasis on contractor success and system integration.
With over 50 years of experience, a fully integrated manufacturing approach, and a focus on on-site production, Englert offers a unique value proposition in the roll forming industry.
For roofing-focused businesses, particularly those requiring flexibility and mobility, Englert remains one of the most established and trusted names in the market.